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Group Session [clear filter]
Monday, October 24

11:30am EDT

911: What's Your Emergency?

Thomas Eldridge

School Business Administrator, Lawrence Township School District
avatar for Lana Mueller

Lana Mueller

Operations Manager, Lawrence Twp Public Schools
Lana Mueller is an Operations Manager in the Superintendent’s Office of Lawrence Township Public Schools in Lawrenceville, NJ. Her responsibilities include connecting the dots of district operations as well as internal and external communications and public relations. Follow... Read More →

Monday October 24, 2011 11:30am - 12:30pm EDT
Room 416 Fourth Floor - West
Tuesday, October 25

1:00pm EDT

Blogs, Tweets, and Bytes: Working with the New News Media
Limited Capacity seats available

The "new" news media represents a growing opportunity to communicate with your school district's stakeholders, but blogs, online publications, social media sites and the like also present unique challenges for districts.  Explore this topic with a distinguished panel of speakers, including veteran education reporter John Mooney, a founder of NJSpotlight.com


Frank Belluscio

Deputy Executive Director, NJSBA

Jeanine Genauer

Director of Communications, Grants and Special Projects, West Orange Public School District

Tuesday October 25, 2011 1:00pm - 2:00pm EDT
Room 421 Fourth Floor - East
Wednesday, October 26

3:00pm EDT

Your School District Brand: Is It All That It Can Be?
Limited Capacity seats available

The private sector has always recognized the importance and value of a strong corporate “brand.” Many school districts are now also realizing that shaping a positive school brand is essential for community support and student success.

Participants in this session will examine the message their schools send to their communities, students and staff.  They will explore Neptune High School’s commitment to it’s brand “Excellence: No Excuses” and the impressive results it has produced.

Wednesday October 26, 2011 3:00pm - 4:00pm EDT
Room 417 Fourth Floor - East