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Floor Session [clear filter]
Tuesday, October 25
 

10:00am

Parent Portal - Your Gateway to the Community

Learn how 180 NJ schools use the parent portal to manage schedules, grades, attendance, assignments, discipline, contracts and fees.  Districts can post letters and messages specific to the student from teachers and administrators as well as district wide notices online for parents to see and acknowledge.


Speakers
avatar for Richard Heitmueller

Richard Heitmueller

Senior Systems Manager, Genesis Educational Services
Rich Heitmueller was the Director of Computer Services at the Asbury Park Board of Education Data Center. He has designed, developed and supported both Student Record and Financial systems (Payroll and GAAP) for school districts in New Jersey. As a Service provider, Asbury Park provided... Read More →
LM

Leonard M. Niebo

Director Information Technology, Brick Township Public Schools
avatar for Christopher Zinn

Christopher Zinn

Developer, Genesis Educational Services, Inc.


Tuesday October 25, 2011 10:00am - 10:30am
PNC Bank Learning Lab Exposition Floor

11:00am

Media Relations: 101
Limited Capacity seats available

Whether they write for traditional newspapers, post on a community news websites or publish their own blogs, responsible reporters need concise, accurate and timely information. Ask NJSBA's communications experts about the best approaches to take when working with the news media.

Participants will learn how to make board meetings "media friendly," steps school districts can take to ensure accurate coverage, and common-sense approaches to follow when communicating with the news media.


Speakers
FB

Frank Belluscio

Deputy Executive Director, NJSBA


Tuesday October 25, 2011 11:00am - 11:30am
Cooper Levenson Law Firm Learning Lab Exposition Floor

1:00pm

School District Publications in an Online Era
Limited Capacity seats available

In print or online, school district publications are a valuable vehicle for getting your district’s message out. This session will discuss both print and online publications – the advantages and disadvantages of both regulations that govern content, and how to publish district news on the web. Learn how your message should be crafted differently for an Internet audience. View examples of good New Jersey school district communications vehicles.


Speakers
JB

Janet Bamford

Manager, Communications and Publications, NJSBA
SP

Stacy Pezzola

Graphic Design and the Phillies!


Tuesday October 25, 2011 1:00pm - 1:30pm
Schwartz Simon Edelstein Celsco LLC Learning Lab Exposition Floor

3:30pm

Creating Your District Social Echo

In a world where communication is reliant on being 120 characters, we need to economize on our words and provide our community a message that is succinct, efficient and effective. This message is the tagline your district wishes to have communicated in schools, at the football fields, in the newspapers as your "social echo." How do we create a positive, effective social echo? This session will assist you in your effort.


Speakers
LS

Louise San Nicola

Secretary to the Assistant Superintendent, Upper Freehold Regional School District


Tuesday October 25, 2011 3:30pm - 4:30pm
Cooper Levenson Law Firm Learning Lab Exposition Floor

3:30pm

Engaging the Community Through Mathematics

I will demonstrate and share mathematics activities that are engaging and hands-on, and aligned to the new CCSS. In addition, I will present talking points on what parents can do at home to support math education, and on what they should expect to seen in the classroom. I will present a sample agenda for a community mathematics event.


Speakers

Tuesday October 25, 2011 3:30pm - 4:30pm
Cooper Levenson Law Firm Learning Lab Exposition Floor

3:30pm

School Communications in the 21st Century
Limited Capacity seats available

Now more that ever, districts must evaluate the most effective communications tools to reach and engage every audience from young parents and alumni via text messaging, twitter and facebook to the business community to seniors. NJSPRA Communication Professionals will share their expertise in creating a successful communication plan for the 24/7 21st century we live in.


Speakers
JG

Jeanine Genauer

Director of Communications, Grants and Special Projects, West Orange Public School District


Tuesday October 25, 2011 3:30pm - 4:30pm
Cooper Levenson Law Firm Learning Lab Exposition Floor

3:30pm

Speaking as One Voice
Limited Capacity seats available

For the mini-PR forums, I would like to discuss with Board members why it is so important for one person in the district, whether it's the Superintendent or Board President, to speak for the district. Too many voices lead to reporters inferring what they will into an article, which is never good, and may lead to doubt among the public as to what the district is doing or if they even know what they're doing. It is essential that the correct information is shared with the community and parents, particularly during budget time.


Speakers
avatar for Maren Smagala

Maren Smagala

District Communications Coordinator, North Hunterdon-Voorhees Regional High School District
Maren Smagala started as the District Communications Coordinator for the North Hunterdon-Voorhees Regional High School District in March 2007. During her time with the district, she has helped to pass the annual budget and has greatly improved the district’s communication to parents... Read More →


Tuesday October 25, 2011 3:30pm - 4:30pm
Cooper Levenson Law Firm Learning Lab Exposition Floor

3:30pm

Using Online Surveys to Gauge Public Opinion and Obtain Stakeholder Input
Limited Capacity seats available

Our presentation will discuss the use of online surveys, including design, distribution, and evaluation of results, as a means for obtaining input from stakeholders and gauging public opinion. Discussion will include using survey results in the decision-making process as well as to create messages that address concerns and correct misinformation.



Tuesday October 25, 2011 3:30pm - 4:30pm
Cooper Levenson Law Firm Learning Lab Exposition Floor
 
Wednesday, October 26
 

10:00am

Unified Communications: Bringing Parents and Teachers Closer Together

Unified Communications (voice, video, messaging, and emergency communications) can bring you savings on the one hand, and facilitate parent-teacher interaction on the other.  This session will highlight the challenges in this type of large project and how to overcome them, and describe the various applications that can be applied to facilitate parent-teacher interaction.


Speakers
avatar for Brian Auker  

Brian Auker  

Chief Technology Officer, Westfield School District


Wednesday October 26, 2011 10:00am - 10:30am
PNC Bank Learning Lab Exposition Floor